Great businesses aren’t built by one person.

It Takes Two™ helps COOs, operations directors, integrators and operators and other second-in-commands in UK founder-led businesses become genuine strategic partners to their founder . We offer one-to-one Second-in-Command Coaching, joint Founder & Second-in-Command Coaching and The Engine Room™, a professional community for second-in-commands.

We’re Emma King and Julie Phillips. One founder , one COO, and nearly two decades of working out how to get the best from each other. Today, Julie and the leadership team run the day-to-day operations of Emma’s business, CHS Events.

It’s not about doing more. It’s about contributing more.

Who are you?

Two different roles. One shared ambition.

For founders: unlock more of the potential in your number two

You’ve built something brilliant, and you’ve got a capable person helping you run it. We help your second-in-command think more strategically , take greater ownership and bring you better-informed recommendations. It’s not about taking more off your plate. It’s about changing what reaches your plate in the first place, so what does reach you comes with the facts, the options and a clear recommendation.

For second-in-commands: make your contribution count

You might be a COO, Operations Director, General Manager, Chief of Staff or Integrator.

Whatever your title, you’re the person who turns the founder’s ideas into reality.  We help you move from the person who keeps everything moving to the person who helps move the business forward. More influence. Greater impact. Not more work.

Who is your second-in-command?

They might be called your Operations Manager, Executive Assistant, General Manager, Chief Operating Officer or “the person who just gets stuff done.” The title doesn’t matter.

What matters is this: they’re your right hand. Your translator. The steady presence who turns your chaos into calm and your vision into action.

Your second-in-command is more than a helper. They’re your operational anchor. The yin to your yang. The person who brings your ideas to life and keeps the business moving when you step away.

But here’s the thing – most second-in-commands don’t arrive fully formed. They need clarity. They need confidence. They need mentorship.

That’s where we come in.

At It Takes Two, we don’t just support the visionary, we equip and empower your second-in-command to lead with confidence, so you can scale with peace of mind.

How We Help

No two businesses are the same but most growing teams hit the same friction points. That’s where we come in.

Whether you’re a visionary founder trying to get out of the weeds, or a second-in-command ready to lead with more clarity and confidence, our offerings are designed to meet you exactly where you are and get you where you want to go.

Hear from Our Clients

Discover how It Takes Two has transformed the journeys of business owners and their second-in-commands through our impactful coaching and training programs.

Sign up to Our Newsletter

Forget the same old recycled leadership advice. Get thoughtful perspective, actual experience, and honest opinions straight to your inbox.

We send a weekly email about what it really takes to grow a business.

(And don’t expect all the polished stuff. This isn’t supposed to be a highlight reel.)

But founders and second-in-commands exist in very different realities, and pretending they don’t is a rubbish idea.

So we write separate emails, depending on the role you’re actually in.

Pick what you want to hear:

Founder / Visionary (with Emma)

For big-picture thinkers drowning in decisions, juggling ideas, and wondering if they’ll ever get out of the weeds
(without the whole thing falling apart).

Second-in-Command / Operator (with Julie)

For the right-hands turning all the chaos into efficient systems, holding everything together, and thriving on execution
(whilst thinking, “I wish there was a way to make this work better for all of us”).

Subscribe now and get practical insights and actionable tips tailored to your experience.

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